“it’s not what you know, it’s not who you know, it’s who wants to know you… be the person people want to know” Barend Craven
I was born in Pretoria, South Africa, in 1972 and had the pleasure of attending Kings School in Nottingham Road, Natal. I do think that this is where my ability to think differently from others. What I remember from these days is spending loads of time down in the plantation, wandering about attempting to solve perpetual motion in my head as well as with a few science projects which, though rather ingenious, failed tremendously successfully.
I matriculated at Pretoria Boys High in 1990 and went to the SA Navy in 1991. Serving on the SAS (South African Submarine) Johanna van der Merwe as a submarine gunner has to be one of my most memorable years. This paved the way for me to have my first attempt at studying at Pretoria Technicon.
With chemistry not being my strong point, I moved into the hospitality industry and then into the construction industry. I do believe that the basic foundation of my personal psyche was formed in these years, preparing me for the future that was to come.
I had always been interested in photography and, having learned on a few manual SLR’s, it was only in about 2011 that I got my first DSLR and my photography career began.
What I soon learned with photography and business is that, the ones that thrive are the ones that invest in their online presence and a keen interest in SEO (Search Engine Optimization) began in earnest.
One soon reaches a ceiling in SEO without having a good understanding of web development languages which I dived into with absolute passion, growing rapidly up to the establishment of Clelands Visual Communication Services, focusing on a variety of visual communication services and encompassing all the skills learned to date.
In the December of 2014, we were on holiday in Dullstroom, when, on a bright sunny day, all the kids were indoors playing on their tablets and phones. I commented to my sister that there should be an app that prevented this from happening. This was the birthplace of TimeWize Parental Control.